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Pro Tips from Us
Knowing the news lingo can help set you apart from your competitors and give you credibility among the news media when pitching your clients. Learn the difference between VO, VOSOT, PKG and KICKER.
Don't air dirty laundry and personal issues on either your personal or professional social media. Had a tiff with your significant other last night? Hungover? Best to keep it to yourself...
Use each social media account in a different way to push out your message. FB is fun. Twitter is direct. Pinterest is engaging and educational. Instagram is creative.